Introduction To Google AdWords
  • What is AdWords
  • How does it work?
  • What does it look like?
  • Search vs Display?
  • Setting up an AdWords account – points to consider

Setting Up an AdWords Account Introduction
  • What you need before you start
  • AdWords v Adwords Express

Setting Up an AdWords Account
  • Your Business Details and Budget
  • Target Audience
  • Set Your Bid
  • Write Your Ad
  • Add Billing Details
  • Your First Campaign
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