Introduction What You’ve Bought Course Overview Introduction to Facebook Advertising Basic Concepts Audiences and Targeting Setting up your Facebook Business Page Business Manager Ad Account Power Editor Pixels! How To Use This Course Work ON your business, not IN your business Encourage the 90 Minute/day practice Weekly Release Schedule – Why? Funnel Principles Market – Target – Message – Media Testing – You don’t get a vote Customer Journey – Guided by you If you try to be for everyone – You end up being for no one SSC Funnel Walkthrough FB Content Strategy – Voucher Code – Automated Follow-up – Call Downloads/Docs Customer Avatar Download
